Like most cultural products, web design has its own zeitgeist. Every year sees a new crop of popular design components and features. Attitudes and trends change rapidly, especially with the fast pace of new technological developments. To stay relevant, web designers need to tune into innovations in web design, especially those that connect with current cultural and commercial moments. Some successes can’t be predicted, so it’s interesting to see how content discovery has evolved.
Some web design trends, however, don’t stand the test of time. You should put trends that impede usability or deter site visitors in the past. Designers should be wary of employing the following trends that can alienate the very people they’re trying to engage.
- Not Enough Negative Space
- Hamburger Menus
- Front Page Carousels
- Combining Infinite Scrolling with Footer Content
- Slow-Loading Screens
- Unnecessarily Complicated Typography
- Floating Elements
- Parallax Scrolling